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With over 6000 views on their new music video and continued growth throughout the recession The Creare Group’s success looks set to carry on. A current campaign to raise awareness of some of the more problematic aspects of SEO is experiencing great results.
The campaign has been featured in Web User Magazine, in addition to a number of other influential blogs. Today sees the achievement of a massive 6000 views of ‘The SEO Song’ – which accompanies the message to be careful who you trust with your cash when you invest in SEO services: not every SEO firm can, in fact, “take you higher”.
With the economic climate as it is many firms have put an extra emphasis on their online marketing strategies to try and gain the edge over their competitors. This has included placing more of a focus on SEO as a part of successful marketing. In turn, this has boosted the need for any money invested in marketing to be spent wisely.
Over the years SEO has come under fire for many reasons – recently it has been suggested it is “not a legitimate form of marketing” and that by helping companies to perform in search engines such as Google, SEOs are somehow acting inappropriately. The Creare Group want to maintain a good reputation for the optimisation industry. As a result of this they mean to ensure that businesses looking to invest are able to find out exactly where their money is going and what results to expect.
With the word spreading across the net about the value of legitimate SEO services and how important other aspects of search marketing, such as social media and online video, are becoming, all businesses need to make sure they are aware of current developments.
“We see The SEO Song as a fun and interesting way to ensure the search optimisation industry comes to the forefront of business attention. After hearing so many stories about customers who have been lied to and manipulated by fraudulent SEO companies, Creare want to set the bar for maintaining high standards”. Mike Mckinlay, MD.
So with thousands of views already, and numbers increasing by the day, The SEO Song not only functions as an initiative to raise the profile of the SEO industry, but also as an entertaining reminder that no business needs to be boring.
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